Price Agent

This agent suggests pricing strategies by analyzing competitor pricing tactics and customer sentiment. It takes a list of competitors and their review-based performance and produces two concrete, actionable pricing strategies.

The agent uses live search to find discounts, cashback offers, flash sales, and promotional campaigns run by competitors, then recommends counter-offers that match what customers value. This helps sales and pricing teams stay competitive without giving up margin, respond quickly to market price changes, and avoid losing deals over price mismatches. It recommends high-impact, low-cost tactics to support margin optimization. The Sales Team and Product team in manufacturing use it. The agent uses the Google Search Tool, a fine-tuned NLP layer that detects patterns in promotional language and feedback, and a Gemini 2.0 Flash model adapted for pricing strategy.